When you think of search engine optimization (SEO), you probably think of using keywords within text content, but there are more ways to optimize your blog posts to boost search traffic. Optimizing images for search engines is an often overlooked method of increasing search traffic to your blog, and it only takes a few seconds to turn images that might get skipped by search engines into neon signs that your content is relevant, high quality, and useful to search audiences.
In other words, don’t just rely on the most popular blog SEO tricks or commonly used blog post SEO techniques. Instead, take your SEO efforts a step further by optimizing images, and you’ll see your search traffic and your blog grow even more!
- Relative Read- Top 6 Sites to Find Free Photos to Use on Your Blog
Following are five easy ways to optimize images in your blog posts. The more tips you implement on your blog, the better. However, don’t overdo it! You don’t want to be accused of spamming the system.
1. Image File Size
Search engine indexing and ranking algorithms typically weigh site load time as an important factor in delivering relevant results to keyword searches. For example, Google assumes that a website that loads quickly in a user’s web browser offers a better user experience than a site that loads very slowly. Therefore, save images that you plan to publish on your blog in the smallest size possible.
It’s faster for you to just upload an image at its original size, but that 3000 pixel X 2500 pixel image not only takes up a lot of space in your hosting account but also causes your blog to load slowly in web browsers. Instead, use a free image editing tool to save your image to the smaller size you plan to use within your blog post before you upload and publish it on your blog.
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2. Image File Format
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